
Our Learning Approach
FLUXUS
TM
Enhancing Creativity with Artificial Intelligence
& learning the most important future skills
Creativity is human.
It emerges from imagination, emotion, embodiment, and conscious presence.
Human intelligence is not only analytic; it is built on our ability to imagine what does not yet exist.
AI expands this capacity.
It does not replace human creativity but enhances it. AI acts as an amplifier, a mirror, and a critical collaborator, widening the field of possible ideas, directions, and futures.
It challenges habits, shows our blind spots, accelerates exploration.
AI opens cognitive and aesthetic spaces, we could not access alone.
Fluxus.
FLUXUS™ is a new learning approach that promotes the most important future skills: creativity, flexibility, adaptability. It treats Human–AI creativity as a dynamic process that requires awareness, curiosity, and discernment. It emphasizes intentionality over automation, consciousness over convenience, and meaning over output.
CREATIVITY IS HUMAN: MANIFESTO FOR A HUMAN–AI FUTURE. Creativity begins in human perception, emotion, and embodied experience. AI does not originate vision; it reflects, recombines, and amplifies what humans place into it. This manifesto asserts a simple position. AI is not the author of our future. We are. Yet AI can become a powerful collaborator, extending our capacity to see, explore, and imagine. AI is an echo. It returns fragments of our cultural memory, our data, our biases, and our aspirations. Because of this, working with AI requires criticality and self-awareness. We must examine what we project into the system and what comes back. This reflective loop is not a threat to creativity but a training ground for more conscious creative practice. AI is an amplifier. It expands the speed, scale, and dimensionality of our ideas. Designers, artists, and storytellers can now explore variations, test alternatives, and interrogate possibilities that would have taken days, months, or entire teams. This acceleration is not about efficiency for its own sake. It is about freeing cognitive and emotional bandwidth for deeper thinking, more ambitious concepts, and more humane outcomes. AI is a collaborator. A good collaborator challenges us, surprises us, and sometimes unsettles us. The value of working with AI lies not only in producing outputs but in the friction it introduces. That friction generates new directions, unexpected aesthetics, and conceptual openings that spark imaginative leaps. Collaboration with AI is most generative when humans stay central, curious, and discerning rather than passive or deferential. Human creativity is a force for meaning, beauty, and societal transformation. It is also fragile. It needs rituals of presence, moments of stillness, and environments that foster openness rather than overwhelm. In a world defined by rapid technological change, designers and makers must learn to build not only workflows but mindsets that cultivate groundedness. Creativity requires attention. Attention requires consciousness. And consciousness requires care. This manifesto invites designers, educators, and creators to approach AI not as a replacement for human imagination but as a partner that expands it. Let us craft the delicate, the strange, and the beautiful. Let us explore imagery and ideas that stretch beyond our habitual thinking. Let us use AI to solve problems that previously felt impossible and to design futures that are purposeful rather than accidental. To work with AI is to step into a new creative ecology—one defined by curiosity, flexibility, and ethical responsibility. We must remain vigilant about authorship, bias, energy consumption, and social impact. We must ask who benefits, who is excluded, and what cultural narratives we reinforce or challenge. Critical awareness is not a constraint; it is the foundation for responsible creative freedom. The goal is not to become “AI experts” but to become more conscious creators. When humans bring intention, compassion, and imaginative rigor, AI becomes a catalyst for expanding what design and storytelling can be. As we enter this new era, let us build tools, narratives, and futures that honor both innovation and humanity. Creativity is human. AI widens the horizon. Let’s create with clarity, courage, and care.

A HUMAN-CENTERED
DESIGN APPROACH
FLUXUS AND AIDT - THE CONCEPT
Conceptual Foundations of FLUXUS and AIDT (AIDT)
The rise of AI is reshaping how designers learn and work, and many existing educational course structures can’t keep pace with rapidly changing tools and expectations.
Design education needs environments that are flexible, hands-on, and centered on the people learning, not just the technology. This is the context in which the FLUXUS framework was created. FLUXUS offers a holistic way of structuring learning spaces and experiences that support the AI-Assisted Design Thinking (AIDT) process.
While AIDT focuses on how designers ideate, prototype, and iterate with AI and AR tools, FLUXUS defines the mindset and conditions that make this kind of learning possible.
The name reflects its intent. Flux signals movement and ongoing change, mirroring today’s design landscape, and us highlights collaboration and shared agency. Together, FLUXUS describes a learning philosophy that is adaptive, communal, and continually evolving.
Philosophical Foundations
FLUXUS draws from these interrelated theoretical traditions:
1. Experiential and Constructivist Learning.
Design education is rooted in doing, testing, and refining. Drawing on Kolb and Dewey, FLUXUS reinforces the idea that learning happens through active engagement with tools, materials, and communities. In this model, AI becomes part of the creative process rather than an external add-on, helping learners explore, iterate, and make meaning through experimentation.
2. Reflective Practice and Professional FGrowth.
Inspired by Schön’s work on reflective practice, FLUXUS integrates moments of mindful observation and shared reflection. Simple rituals—journaling, group critiques, or short grounding exercises—support focus, emotional balance, and critical thinking. These skills matter even more in fast-changing, tech-heavy environments.
3. Flow and Creative Performance.
Csikszentmihalyi’s concept of flow shapes how FLUXUS structures learning experiences. By creating a safe, supportive environment with clear challenges and collaborative feedback, the framework aims to help learners reach states of deep focus and collective creative momentum.
THE STRENGTH
Taken together, these traditions conceptualize learning as a process that is active, reflective, and affectively engaging.
FLUXUS extends these ideas into the contemporary context of AI-augmented design,
proposing that learning itself is always in flux = dynamic, adaptive, and co-constructed.
The term functions as an educational metaphor, not an art-historical lineage: it evokes movement and transformation
while the suffix us = emphasizes shared agency and community. In this sense, FLUXUS encapsulates the philosophical spirit of
continuous change and collective creation that underpins the framework’s design.
THE RESEARCH
Workshops and learning materials were developed in multiple studies with design and content creator students at universities in Sweden, Germany, and the USA, as well as several workshops for professional teams, all extending over the course of the last 3 years.
In addition, nine expert interviews and auto-ethnographical observations were conducted, and analyzed.
Three peer-to-peer articles were written to substantiate the framework.

AI TRAINING FOR
CREATIVE LEADERS & TEAMS
Custom-Designed for You and Your Team!
Explore how AI can deepen creativity, strengthen ideation, and support more thoughtful workflows.
These sessions introduce current tools and practices while focusing on conscious, human-centered creative development. Formats available:
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Online Workshops
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Weekend Retreats
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One-week Intensive

1. ONLINE AI WORKSHOPS
Facilitated Online once/week over the course of six weeks. Examples:
Workshop 1: An overview of AI tools, emerging technologies and new workflows.
Workshop 2: Logo Design and Branding with AI: Using AI tools to create complete branding packages in the time it needs to eat a sandwich
Workshop 3: Typography and Logo Design.
It has been notoriously hard to create type with AI Tools, but there are tricks to achieve results. How can we max out AI to create type, logos, find font pairings for websites?
Workshop 4
Creating Talking Head Videos.
Let's create and animate an avatar, a portrait, and let it speak in the voice of a celebrity, AI voice, or your own; see the student sample below.
Workshop 5
Prompting fashion iconic images.
Mona Lisa on Project Runway, designing fashion and seamless patterns
Workshop 6
Finding your own StyleBoard. Creating Manga, Cartoon, and Illustration styles
These are Examples Only. Please contact Viva Design for more info or book here.

2. AI CREATIVE WEEKEND RETREAT
by Viva Design at a beautiful location in Berlin
Starting Friday at noon, concluding Sunday at 2 pm.
A focused, immersive weekend designed to expand imagination and unlock deeper creative potential. Themes can be "World-Building with AI"
Each day combines grounding practices: movement, intention-setting, breathwork, followed by six hours of concentrated work using current image and video AI tools.
Participants create visual worlds, experiment with new aesthetics, and explore future scenarios through guided creative exercises.
Friday and Saturday Evenings include either a sound bath and meditation or a self-hypnosis session to support reflection and integration. This intensive is ideal for design leaders, founders, and creators who want to stretch their imagination, develop visionary concepts, or revive projects that have been waiting for attention. Come with a project or arrive open. The emphasis is on curiosity, experimentation, and creative courage.

3. ONE-WEEK CREATIVE INTENSIVE RETREAT
led by Viva Design at a beautiful location in nature.
A full week dedicated to storytelling, imagination, and conscious creative practice. Each day begins with intention-setting, movement, and breathwork guided by our mindfulness instructor, followed by focused sessions with our AI expert.
The curriculum moves from foundations to image-based storytelling , cinematic prompting and storyboarding, video editing, sound, and effects , and concludes with project presentations and peer review.
Participants develop narrative concepts, produce visual worlds, and refine their stories through collaboration, feedback, and shared experimentation. The retreat takes place in a natural setting to counterbalance the digital work and offer space for reflection, grounding, and reset.
Community, co-creation, and friendship are central to the experience. All details from environment to pacing, from creative exercises to shared meals, are designed with care. Food is organic, sustainable, and nourishing. This week is ideal for those who want to break habits, step outside the ordinary, and create something genuinely new and exciting.
Workshops along with our tailored trainings, are perfect for company-specific events. If you're interested in exploring how we can bring this innovation to your team or event, get in touch.


Artificial Intelligence Assisted Design Thinking (AIDT)

ULRIKE KERBER

With more than 25 years of experience as a designer, creative director, and founder of the award-winning design studio Viva Design, she has worked with global media brands including Disney, MTV, Nickelodeon, E! Entertainment, and BET. Her work has received multiple recognitions, including an Emmy nomination and Promax awards.
She holds an MA in Communication Design and a second MA in Digital Management with a focus on AI and Creativity from Hyper Island (2023). As a PhD researcher, she examines how AI can enhance creativity, and how design education reshapes in rapidly evolving technological environments. She leads AI workshops in Design Thinking, Speculative Design, Motion Design, and experimental storytelling, and contributes to scientific research in AI and creative practice.
Her books "The Best AI Tools for Designers" and "Ancestors of the Future" are available on Amazon.
She teaches motion design at Berlin International University (BA) and design management and AI at the Media University (MA). She previously served as a professor of visual communication at SCAD, USA. Other positions include industry leader at Hyper Island, Sweden; lecturer at Berghs School of Business, University of Communication, China; and AI workshop leader at the Design Thinking Center of Kazakhstan.
WORKSHOP EXAMPLE:
David Hwang, CA
I highly recommend Ulrike’s MidJourney seminar for designers, illustrators and creative directors. As an early adopter of MidJourney, and as an established creative director herself, Ulrike’s knowledge of MidJourney shows how A.I. can be useful as a tool to enhance the creative process and possibilities of A.I. assisting your workflow. I really enjoyed joining other creatives from around the world.
Meg Barbour, NY
Ulrike brings the world of AI design to your fingertips in ONE HOUR in her workshops. She is super passionate and on fire about creating and exploring cutting-edge design solutions. As a fearless leader and pioneer in co-creating AI algorithms and futuristic innovative design, she facilitates workshops where together we create and deliver a brand identity package to attract the right audience -- including a color palette, typeface, logo concept, copywriting, and a website product. A solid design concept in ONE HOUR. Unbelievable! It's so amazing that I encourage you to experience the power of AI with Ulrike. It may change the way you approach design forever.
Antonella S., Sweden
Ulrike is a modern and unafraid creative who loves to share her knowledge and her talents. She's industrious and generous and likes to push the boundaries of tech and art for the benefit of society. She's an asset to any team that wants to try new things and needs speed, agility and courage.
